On the Radar
See how to grow your app, evolve your marketing, what's new in the app industry and stay in the loop on updates from App Radar.
Analytics • January 28, 2022
Best Fintech Apps – Downloads &…
App Radar team looked at the fintech app companies which achieved unicorn status in 2021 and how their investments correlate with their app…
Apple App Store • January 20, 2022
iOS 15 new features and update – what is new in Apple App…
iOS 15 brings along some major changes for App Store Optimization (ASO), User Acquisition, and app marketers around the world. In-app events were fully launched on the 27th of October 2021. On the 8th of December 2021, Custom Product Pages and Product Page Optimization finally went live too. Although app marketers are excited about the new iOS 15 features, it…
ASO • January 13, 2022
App Store Aesthetic: competitor creatives vs. your app…
Learn an easier way to explore and analyze competitor app store aesthetics.…
News and releases • December 24, 2021
App Promotion Summit Berlin – Key takeaways for app…
Summary of app marketing tips & strategies from industry experts in App Promotion Summit in Berlin 2021.…
Social Media • December 9, 2021
TikTok Marketing 101 For App Marketers &…
Learn how to promote your app with TikTok marketing strategy & tips.…
Google Play Store • November 26, 2021
Google Play Policy Changes 2021: first learnings about ASO…
Learn how Google Play Store penalizes app developers for not following updated policy guidelines.…
Apple App Store • October 26, 2021
How to use Apple In-App Events (IAEs) to increase your organic…
Learn why and how to add in-app events to your mobile marketing strategy to increase your organic visibility for new and existing…
ASO • August 11, 2021
Best app video recording tools 2023: how to create app preview and promo…
The right app store preview can help users discover and learn more about your app and convince them to download.…
News and releases • July 28, 2021
Interview: How did App Radar get started?
In this interview, App Radar's co-founder Thomas Kriebernegg talks about how and why he started App Radar, gives tips for app store optimization and provides insights on the impact of new privacy policies on digital…
Mobile app games • June 16, 2021
How to Design App Icons for Your Game
Looking to design a new app icon for your iOS or Android gaming app? Here’s helpful tips to get you…
App Localization • May 19, 2021
Mobile App Portuguese Localization – Why and How to Do…
Learn how to localize your metadata and creatives in your app store listing for Portuguese-speaking countries, including Brazil and Portugal.…
News and releases • February 23, 2021
App Radar acquires TheTool
App Radar acquires TheTool to strengthen its position in Europe and expand its product…
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