On the Radar
See how to grow your app, evolve your marketing, what's new in the app industry and stay in the loop on updates from App Radar.
Google Play Store • February 12, 2020
Get Your Android App Featured in Google Play: The How To…
Google Play reaches billions of Android users in over 190 territories. Featured apps get a boost in app store impressions and, as a result, installs. So it's no surprise that many app companies aim to be featured in the Google Play Store. What are the steps you can take to get your app featured in Google Play? Let’s find out.…
News and releases • December 10, 2019
How to Reply to App Store Reviews
App owners can comment on any posted user review via App Store Connect (iTunes Connect). This article shows you, how to use this feature and how it can help you with…
News and releases • November 26, 2019
Welcome to App Radar’s Keyword Finder…
Today, our team is proud to present the App Radar Keyword Finder 2.0. With this update, you’ll be one step ahead of your competitors when it comes to app keyword research and App Store Optimization (ASO).…
News and releases • October 30, 2019
Get The Best Insights For Your App Store Optimization…
We want our users to make the most of their experience with App Radar. That’s why we came up with a new feature that helps you in every step of your App Radar Journey: The App Radar…
News and releases • October 22, 2019
Michael Mueller, Co-Founder and Former CEO of Paysafecard, Becomes Chairman of App…
Founded by Thomas Kriebernegg and Christian Janesch, App Radar earns a big win. Michael Mueller, an experienced serial entrepreneur, has now become an investor in and Chairman for the…
App Growth • September 30, 2019
Mobile App Marketing Hacks to Improve User…
This guide is intended to help you understand what are the right marketing moves to improve your app’s user engagement and how to ensure maximum success.…
App Growth • August 19, 2019
4 Ways to Get More Organic App Installs
Organic app installs are affordable to produce and pack a punch when it comes to value. I’m giving you 4 ways to boost your organic app installs. You’ll surely want to put these methods to use. There’s nothing to lose and only installs to…
App Retention • July 22, 2019
How to Improve App Retention Rate with Organic…
App users gained through organic methods become more loyal users than those gained through paid methods. Organic traffic is an important part of keeping your app retention rate high. …
Paid UA • July 1, 2019
What is Brand Protection?
When running your campaign, one way of separating your keywords is Discovery, Generic, Competitor, and Brand Keywords. It’s time to look closer at Brand Keywords campaigns and understand how and why Brand Protection is an important…
App Growth • February 13, 2023
How to Find Your Target Audience for Mobile…
A target audience is a group of people that your product or service is intended for. It is the foundation on which you build your design, development and marketing strategies. But how to build it? Find out…
Paid UA • June 17, 2019
What are Mobile Ad Networks?
Monetization seems to be the end goal to everything these days. The app industry is no exception. In-app purchases, freemium models and what we’re going to discuss today, in-app ads are all widely practiced app monetization strategies.…
Paid UA • June 11, 2019
Best Mobile Ad Networks 2023
Whether you're looking to improve user acquisition (UA) as an advertiser or monetize your app as a publisher, or both, you have a variety of app ad networks to choose from. To make app advertising easier, we've gathered the best app ad networks, including social media and mobile gaming specific, for you.…
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