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Looking to build out an effective user acquisition strategy? This guest post from Adjust offers 4 helpful tips to get you…

Having trouble getting more users to download your app? Here are 7 effective ways to promote your mobile app and achieve exponential…

Mobile manufacturers have sought to seamlessly integrate their customers with their content and brands through the creation of their own app stores.…

To break through the noise and ensure that an app flourishes it is vital to run multifaceted marketing campaigns covering all aspects of the…

This guide is intended to help you understand what are the right marketing moves to improve your app’s user engagement and how to ensure maximum success.…

Organic app installs are affordable to produce and pack a punch when it comes to value. I’m giving you 4 ways to boost your organic app installs. You’ll surely want to put these methods to use. There’s nothing to lose and only installs to…

It comes at no surprise that many marketers tend to make fundamental mistakes when tackling mobile app marketing. Get on the right track by avoiding these commonly made mobile marketing mistakes …

You know what your target audience looks like. But that is not enough. How can you actually get the potential users to know about your app or to install it. We’re covering the platforms and strategies in this article. …

A target audience is a group of people that your product or service is intended for. It is the foundation on which you build your design, development and marketing strategies. But how to build it? Find out…

Push notifications are messages that pop-up on a user’s mobile device when they subscribe to them via an app. When used well, they can offer a great boost to your customer engagement and…

How does user acquisition for mobile apps and games work? We cover two most common ways of growing your user base: organic and paid user acquisition, and give you an overview and inspiring tips on how to attract more…