On the Radar

See how to grow your app, evolve your marketing, what's new in the app industry and stay in the loop on updates from App Radar.
app radar joins splitmetrics family 2023
App GrowthNovember 16, 2023
App Radar Joins SplitMetrics Family
App Store Listing is a crucial step in convincing users to download your app or game. Learn how to create and optimize app store listing with 5 steps framework.…
Thomas Kriebernegg
nft app marketing startegy
App GrowthAugust 18, 2022
Ultimate Guide for NFT App Marketing Strategy in…
Find out how to develop NFT app marketing strategy to promote your NFT…
nft app marketing startegy
appradar
combining aso and paid acquisition
App GrowthApril 7, 2022
Mobile app growth: how to combine ASO & Paid…
Boost your app growth with combining ASO & Paid UA.
combining aso and paid acquisition
appradar
App User Acquisition Tips
App GrowthJanuary 19, 2021
User acquisition 101: Tips for new UA…
Looking to build out an effective user acquisition strategy? This guest post from Adjust offers 4 helpful tips to get you…
App User Acquisition Tips
appradar
mobile user engagement
App GrowthSeptember 30, 2019
Mobile App Marketing Hacks to Improve User…
This guide is intended to help you understand what are the right marketing moves to improve your app’s user engagement and how to ensure maximum success.…
mobile user engagement
appradar
organic app downloads
App GrowthAugust 19, 2019
4 Ways to Get More Organic App Installs
Organic app installs are affordable to produce and pack a punch when it comes to value. I’m giving you 4 ways to boost your organic app installs. You’ll surely want to put these methods to use. There’s nothing to lose and only installs to…
organic app downloads
Silvio Peruci
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target audience
App GrowthFebruary 13, 2023
How to Find Your Target Audience for Mobile…
A target audience is a group of people that your product or service is intended for. It is the foundation on which you build your design, development and marketing strategies. But how to build it? Find out…
target audience
appradar
push notifications
App GrowthJune 3, 2019
12 Best Practices for Your Push Marketing…
Push notifications are messages that pop-up on a user’s mobile device when they subscribe to them via an app. When used well, they can offer a great boost to your customer engagement and…
push notifications
appradar
Teaser-paid-organic
App GrowthNovember 27, 2018
Paid vs. Organic Mobile User Acquisition – A…
How does user acquisition for mobile apps and games work? We cover two most common ways of growing your user base: organic and paid user acquisition, and give you an overview and inspiring tips on how to attract more…
Teaser-paid-organic
appradar
app marketing terms
App GrowthJune 5, 2018
6 Basic Mobile App Marketing terms for User Acquisition…
One of the biggest challenges for app developers is commonly the part after creation. Marketing an app in an efficient way is crucial for a successful business. Here’s a guide to get you started with app advertising strategies and payment…
app marketing terms
Iryna Lukashuk