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See how to grow your app, evolve your marketing, what's new in the app industry and stay in the loop on updates from App Radar.
Key app store optimization (ASO) strategies
App Store Optimization BasicsJuly 17, 2024
10 App Store Optimization Strategies for Dominating App Stores Now and in the…
A robust app store optimization (ASO) strategy is indispensable if you don’t want to get lost in the competitive world of mobile apps. Unless you ensure the app’s decent discoverability, its exceptional functionality and smooth user experience don’t matter much. This guide will examine various optimization strategies that help attract, convert, and retain users. Why…
Grete Ling
Complete list of ASO tools for 2024
App Store Optimization BasicsJuly 2, 2024
Best ASO Tools: Complete List for Efficient ASO in…
App store optimization (ASO) has a big impact on app growth. But ASO is also becoming more and more complex. ASO professionals should rely on a variety of tools to effectively execute their strategies and navigate the competitive landscape of app stores. So today we want to share our vast experience with you and list…
Complete list of ASO tools for 2024
Grete Ling
google play store ab testing
Google Play StoreJune 27, 2024
A/B testing in Google Play: Step-by-step guide to Store listing…
A/B testing for mobile apps is one of the most powerful methods for pushing your app’s performance and visibility. The logic and goal behind this concept are simple – by testing different app elements, you should be able to find the best-performing metadata and creative assets. Google Play offers an A/B testing feature called Store…
google play store ab testing
appradar
Google Play ranking factors
Google Play App Store OptimizationJune 20, 2024
Google Play Store Ranking Factors: How to Rank Your App in…
Google Play Store uses different algorithms to identify, find and rank high-quality apps for its users. The algorithms use direct and indirect factors that carry different weights and may impact the success of your app differently. With this article, we’ll help you understand the most crucial ranking factors for Google Play app store optimization (ASO)…
Google Play ranking factors
appradar
iOS app icon
iOS App Store OptimizationMay 30, 2024
iOS app icon sizes and best practices (2024…
Before you can publish your app, you are required to provide a high-res app icon. It’s crucial that you put the time and effort into designing a great app icon because it will become the main representation of your app. Users will see it on the App Store, on their mobile devices, and on all of your marketing campaigns. It's an extremely important App Store visual.…
iOS app icon
appradar
History of app stores and evolution of ASO
Apple App Store, Google Play StoreMay 28, 2024
App Store History: The Evolution of the App Marketplace From 2008 to…
The app marketplace has undergone a remarkable transformation since its inception in 2008. From the humble beginnings of the Apple App Store and Google Play Store, the landscape has evolved into a dynamic ecosystem that drives innovation and economic growth. This article covers key milestones and developments that have shaped the app marketplace over the years. The…
History of app stores and evolution of ASO
Grete Ling
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Most downloaded mobile games in Google Play Store
Google Play Store, Mobile app gamesMay 27, 2024
Most downloaded games in Google Play – April 2024…
Have you ever wondered what the most downloaded games are in the Play Store? Thanks to App Radar, you can get an overview of which games Android users like the most. The following list highlights the top 10 games as of April 2024, with their respective game categories, brief descriptions, and the companies behind their…
Most downloaded mobile games in Google Play Store
Grete Ling
ASO Benchmarks: monitor category trends banner 2 - blog illustration
News and releasesMay 23, 2024
ASO Benchmarks: Keep an Eye on Your Category…
We are excited to launch our new Metadata Benchmarks for ASO, a unique addition to the App Radar suite that sets a new standard in app market intelligence. This feature provides great insights that help you stand out in a competitive market. You can now easily access and monitor metadata and creative trends within any…
ASO Benchmarks: monitor category trends banner 2 - blog illustration
Grete Ling
What is app store optimization
App Store Optimization BasicsMay 22, 2024
What is App Store Optimization (ASO)? The in-depth guide for…
App Store Optimization (ASO) is the process of improving app visibility within the app stores and increasing app conversion rates. The major app stores are App Store for iOS and Google Play for Android. In addition to ranking high in the app store search results, ASO also focuses on click-through rate…
What is app store optimization
Gabriel Kuriata
What are similar apps in Google Play
Google Play StoreMay 16, 2024
Similar Apps in Google Play: Are They Important for…
Similar apps on Google Play are a curated list of apps that the store algorithm finds related to the app currently being viewed. Similar apps help users discover new apps that align with their interests or needs based on the app they are currently exploring. This feature is visible at the bottom of an app’s…
What are similar apps in Google Play
appradar
App Timeline - Monitor ASO updates and in-app events of any app, blog cover
ASO, News and releases, Market ResearchMay 10, 2024
App Timeline – Monitor ASO Updates and In-App Events of Any…
App Store Optimization is an ongoing process of improving your metadata and creative strategy for your app store listing. To learn which tactics worked and which did not, it’s important to track & save the ASO updates and In-App Events you do. It’s also wise to track your competitors’ updates – so you can learn…
App Timeline - Monitor ASO updates and in-app events of any app, blog cover
Grete Ling
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Mobile app gamesMay 8, 2024
The Ultimate App Store Optimization (ASO) Guide for Mobile…
Getting more users for your mobile games is crucial for your success. Learn how to master App Store Optimization and boost your iOS & Google Play…
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Anastasiya Starovoytova
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