App Radar Academy

Learn how to utilize ASO & grow your app business. The Academy has already helped over 1000 ASO students become experts.

iOS App Store Optimization

iOS app icon

App Icon: How to Create an Appealing iOS App Icon

Before you can publish your app, you are required to provide a high-res app icon. It’s crucial that you put the time a...
iOS app icon
2 min read
preview video for ios apps

App Preview Video: Showcasing Your iOS App in App Store

The iOS app preview video is a maximum 30 second clip that shows users what your app is about. You can have up to 3 vide...
preview video for ios apps
3 min read
app pre-launch on apple app store

App Store Pre-Order: Create Excitement for Your App Pre-Launch

So what if your app hasn’t even launched yet? You can still build up hype in the and out of the App Store! We’re goi...
app pre-launch on apple app store
2 min read
ios app subtitle

App Subtitle: Placing Keywords in iOS App Subtitle

In general, every element of an app store product page has the power to drive downloads. At the same time, keywords plac...
ios app subtitle
4 min read
ios app screenshots

App Screenshots: Designing Compelling Screenshots for the App Store

iOS App Screenshots make up a large bulk of your App Store visuals. They are usually what people will use to decide if t...
ios app screenshots
7 min read
get featured in app store

How to Get Featured in the App Store

Getting featured in the Apple App Store is an achievement all app developers strive towards. It’s a big win. Seriously...
get featured in app store
9 min read
ios app product page guidelines

Following Apple’s Guidelines for Your App Product Page

Because Apple cares about associating themselves with high-quality products, they won’t just let anyone publish apps o...
ios app product page guidelines
5 min read
ios in-app purchases

In-App Purchases: Optimizing Your iOS App Monetization Model

The idea behind In-App Purchase is pretty simple, it’s to sell digital services or features inside your app. In recent...
ios in-app purchases
3 min read
reply to app store reviews

App Store Ratings and Reviews: How User Reviews Affect App Store Ranking

In this lesson we’ll be going through not only how to reply to the reviews your app gets in the Apple App Store but al...
reply to app store reviews
7 min read
iOS app keyword field

iOS Keyword Field: How to Take Advantage of iOS Keywords

Apple has helped developers by creating the keyword field. Here you have 100 characters to specify terms or phrases that...
iOS app keyword field
6 min read
ios app description

App Description: What You Need to Put in iOS App Descriptions

App Descriptions give you the chance to tell App Store visitors more about your app and why they should download it. It...
ios app description
2 min read
iOS app name

App Name: Writing iOS App Names that Drive Downloads

Your app’s name is also its brand name. This is how people will recognize your app and the words they’ll use when th...
iOS app name
3 min read

Google Play App Store Optimization

google play app description

Short and Long Description: Placing Keywords in Android App Descriptions

For both, iOS and Android apps, you need to provide the app stores with an app description, which is part of the app met...
google play app description
4 min read
google play app icon

App Icon: Designing Android App Icon for Google Play

On Google Play there are thousands of apps, which means your app has to stand out so as people download it. In a researc...
google play app icon
1 min read
google play app screenshots

App Screenshots: Creating Android App Screenshots for Google Play

Android app screenshots, together with the demo video, are your chance to demonstrate the most important and catchy func...
google play app screenshots
1 min read
promo video for google play

App Promo Video: How to Create a Great Promo Video for Google Play

Promo videos show how your app works. That’s a great opportunity to catch the potential user’s attention because it...
promo video for google play
1 min read
app pre-registration google play

Google Play Pre-Registration: Create Hype for Apps Before Launch

Building up excitement for your app even before launch will help make the release even more of a success. Google Play wi...
app pre-registration google play
3 min read
feature graphic for google play

Feature Graphic: Making a Compelling Google Play Feature Graphic

Feature Graphic is an important asset on Google Play. That’s the header of your app page. And if you don’t have a vi...
feature graphic for google play
1 min read
reply to google play reviews

How to Reply to Google Play Reviews

Google Play app ratings and user reviews affect how Android users see your app. By looking through your app’s ratings ...
reply to google play reviews
5 min read
google play android vitals

Keeping Your Google Play Android Vitals Healthy

Google Play puts your Android app’s stability performance into consideration too. Naturally, they don’t want apps fi...
google play android vitals
3 min read
get featured in google play

Getting Featured in the Google Play Store

Google Play reaches billions of Android users in over 190 territories. Featured apps get a boost in app store impression...
get featured in google play
10 min read
app title for android apps

App Title: Writing Android App Titles that Drive Downloads

The app title, meaning the name of your app, is super important for two main reasons. First, it is the first written inf...
app title for android apps
3 min read
Google Play ranking factors

Google Play Ranking Factors for Android Apps

App Store Optimization (ASO) is the key to boost your app downloads. When you optimize your app page, the process of rea...
Google Play ranking factors
5 min read

How App Radar Academy can help you

Easy ASO Online Courses

Whether you are a complete beginner or already familiar with App Store Optimization, our courses are easy to follow for beginners & advanced users alike.

Boost your Growth & Business

Written by ASO pros with more 5+ years of experience, each chapter is based on strategies which already helped numerous mobile businesses to grow.

Hands-on Tips and Tricks

Learn how to minimize your marketing efforts and save time with our Tips & Tricks. We guide you through the complete process with best practice examples.

Work with our experts

Want someone experienced to run analyze your performance and run your ASO and ASA? Need more know-how for your team? There are many reasons to hire App Radar as your partner. Contact us to grow your app and mobile games smarter.
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