Release Notes

We keep working on improving user experience with our app growth platform. This time, we are thrilled to introduce you a brand-new home page that offers a range of helpful resources designed to supercharge your app marketing resources:
- tutorial videos that guide you through the key features of the platform,
- step-by-step workflows that help streamline common tasks,
- the latest blog posts from our team of experts that will keep you updated about latest industry news and tips.
Moreover, our AI-powered features and ad performance tracking tool is also available in dark and light modes. Plus, our mobile-friendly design ensures you can conquer the app marketing landscape from anywhere, anytime.

App Radar always working on ways to make app marketers work easier and boost productivity. We are excited to introduce our newest feature - the Ad Copy Generator for Google and Meta Ads, powered by AI technology. With this new addition on your side, you'll be able to write ad copies 10 times faster than before - leaving plenty of time for other important tasks that require strategic thinking.

As AI technologies continue to rise, we are thrilled to introduce Open AI integration with App Radar - AI App Review Summaries! It is indeed a revolutionary way of getting user insights about your and your competitor’s apps.
With AI Review Summaries, you can save hours of researching and identifying competitors' weaknesses and strengths, and highlight your own app opportunities. With just a couple of clicks, you can:
- Understand user feedback globally
- Identify winning features of competitors' apps
- Discover competitors' issues
- Report your insights

If you're looking for a way to improve your app's keyword rankings, our latest release of Keyword Insights will become your handy tool. With our new feature, you can get insights about the correlation between your Apple Search Ads keywords and organic keyword rankings. Moreover, you will be able to improve your keyword strategy by having clear answers to the following questions:
- What impact do Apple Search Ads have on my organic keyword rankings?
- Does a higher bid per keyword lead to a higher organic ranking?
- Does my keyword ranking decrease when I reduce Apple Search Ads bidding?

App Store Connect and Google Play Console show the performance data of the app with a delay of 1 to 2 days accordingly. It is important for app developers to react quickly to possible issues in order to maintain a high level of customer satisfaction. Therefore, App Radar is now able to estimate app store views, installs, conversion rates, uninstalls and more on the unavailable dates from Console and Connect. This allows app marketers to react more quickly to potential issues and make better decisions for their apps.

With our latest feature release, we want to support all ASO experts that are struggling to see the effects of their organic efforts. We are happy to present you our new Organic Search Visibility Score in App Radar that will help you find the answer to:
- How much app visibility do you get through organic user acquisition compared to competitors?
- Did your app localization efforts pay off?
- Was yourASO update a success?

We’re happy to introduce some additional features to our brand new Ads Tool that will help you analyze the correlation between ASO and ads in our more modern and intuitive interface:
- Get a unified overview of your most important UA performance metrics
- Understand the correlation between organic and paid user acquisition
- Analyze which UA channel is contributing the most to your app growth

We’re excited to announce that App Radar's Ads Tool got a new look! We've heard your feedback, and we decided to give our paid user acquisition features a facelift. Our team has been working hard to create a more modern and user-friendly interface to help you scale and track your ad performance globally. Monitor the ad performance of your whole app portfolio in one dashboard, save time when analyzing ad performance with global filters and track your ad performance on the go! Additionally, you can choose between dark and light modes to keep track of your ad performance in the most convenient way for you.

We keep strengthening our competitors' features to help our users easily uncover competitors' ASO strategies. With our latest releases, we introduced Competitor's Metadata feature, which helps identify competitors’ keywords and their density in the app store listing across different countries in one single page.

Our latest release introduced a distribution filter across the keyword sections. That will help you to identify faster top 1, top 10, top 30, top 50 and top 100 keyword rankings of you and your competitors. Now you can get faster answers to questions such as: Which top 10 keywords did increase or decrease since my last ASO update or which top 30 keywords should I focus on in my update? Which keywords are my competitors ranking on the top 30 positions?

You can now better analyze your country's performance for both Google Play Store and Apple App Store apps. We adopted our presentation of app ratings across the tool. It is now possible to view Google Play Store ratings on a country basis, and we also streamlined the presentation for Apple App Store ratings.

In our August release, we made it easier to access the conversion rate feature. Now we improved the information shown on the page by adding more additional information regarding the dimension from which the traffic was coming from to the table.

We are glad to introduce a brand-new review tagging possibility in App Radar. Review management is an essential part of ASO, therefore it is crucial to have an efficient process behind it. We have extended our app review features, and you can now use tags to categorize user feedback. It means you can now more easily analyze reviews and react to user feedback and market trends faster.

You can now analyze how search volumes evolve for specific keywords in particular markets over time. Identify if lower visibility in the app stores is due to less brand popularity or less visibility from generic keywords.

Do you want to quickly identify trends and areas for improvement in your ad performance? Now you can see a visualized overview that provides you with a quick and easy way to compare your ad performance across different KPIs, ad platforms, countries, campaigns and periods of time.

If you’re managing multiple Google App Campaigns or Apple Search Ads accounts, it can be a hassle to constantly switch between them to get the needed data. But what if there was a way to get an overview of all your accounts in one place? With App Radar, you can now connect multiple Google App Campaigns & Apple Search Ads accounts and get the ad performance data you need in one tool.

The conversion rate feature got easier to access and even faster answers to questions like: What impact did my latest ASO update have on the conversion rate? Did an app release lead to an increase or decrease in conversion rate? Which traffic source converts best?

Bulk download competitor creatives and save time by downloading a large number of creatives at once. Share the creative inspiration with your team in the blink of an eye and help inspire your creative optimization team.

You can now easily adjust the data simultaneously for all three ad campaigns related widgets (Ad Performance, Conversion Breakdown, Conversion Rate Funnel) on your App Radar's dashboard. Once you select a time period, country or/and ad platform for one ad-related widget, it will automatically adjust the other two widgets to the same filters. Save time and make it easier to find the insights you need to make informed decisions about your user acquisition strategy.

We are happy to announce that you can now connect your Apple Search Ads to the App Radar tool. Connecting your in-store advertising channels to App Radar allows you to make better and faster marketing decisions and focus on turning those UA insights into practical actions.

In addition to your Google App Campaigns performance, you can now analyze how your Apple Search Ads perform. Identify which ad platform is most efficient. Do you get a better cost per conversion with Google App Campaigns or Apple Search Ads?

Understand which user acquisition channel supports your app growth the most. Should you focus on Apple Search Ads, Google App Campaigns, or App Store Optimization?

Now you can analyze in which step of the conversion funnel users drop off and understand which ad platform converts better. Is it Google App Campaigns or Apple Search Ads?

The new ad performance page in App Radar helps you understand which campaign and country perform best or worst. Now you can identify growth potential per country and campaign based on important ad performance metrics. Moreover, you can easily filter the campaigns by the KPIs that matter the most to you and compare the performance across different countries.

You’ve got 99 problems analyzing and improving conversion rates between core ad metrics? With App Radar, it’s not a problem anymore! Check out our conversion rate funnel widget, developed to help you understand where and why users drop off in your user acquisition funnel. Moreover, you can now take measures based on the funnel analysis and improve your ad performance.

App Radar is glad to introduce a new updated feature for competitor analysis that will minimize your time and effort in researching competitors' visuals. Now you can compare in one tab all the app store aesthetics of your competitors: app icon, app screenshots, app preview or promo video (newly added), and featuring graphics (newly added).

Looking for ways to keep track of keywords that you want to use for your next App Store Optimization update or your Apple Search Ads campaigns in a structured and fast way? Now you can select multiple keywords and simultaneously group them under one specific tag.

We are happy to announce that the App Radar tool integrates with Google App Campaigns. What does that mean? You can see a bigger picture of your user acquisition from one place. Moreover, you can now analyze and optimize your organic and paid user acquisition together!

Keep track of your Google App Campaigns metrics in one dashboard alongside your ASO metrics! Analyze how your impressions and conversions perform compared to the previous period.

Analyze how your paid conversions impact total app growth. Understand the share of traffic that comes organically and through Google App Campaigns.

You can now understand the correlation between organic and paid user acquisition on a country level.

Get your weekly ad performance reports directly into your inbox. Keep track of your essential ad metrics and how they impact your total app growth.

Our keyword features got a fresh look! Navigating through Keyword Tracking, Keyword Rankings, Keyword Finder, Competitor Keywords, and Metadata Explorer got even more intuitive thanks to unified filters.

We are aiming to make app marketers work more efficiently, that’s why App Radar is happy to introduce a new magic button that auto-translates keywords from any language to English. Find keywords in the local language and, with one click, translate them to English.

Now you can understand how trending apps & games in the top charts evolve compared to the previous day.

Finding app competitors got easier with our latest release! We improved the competitor search function, and competitor suggestions are now more relevant to your search queries.

The new competitor creatives feature designed to improve app marketers' efficiency and provide valuable data for competitor app store aesthetics analysis.

Are you on the lookout for ways to streamline your review management workflow and save time? One way to do that is to access your favorite review templates quickly. We’re happy to announce that since our latest release, you can mark your favorite templates for quick access later.

Spot new keyword rankings faster by excluding already tracked keywords from your keyword ranking list.