On the Radar
See how to grow your app, evolve your marketing, what's new in the app industry and stay in the loop on updates from App Radar.
Best investment apps in 2022
If you’re an app developer looking to make your fintech app work for you, then you need to stay up-to-date in your highly competitive industry. With so many fintech apps available on the market, it can be hard to follow the trends. But don’t worry – we’ve done the hard work for you. As a…
Grete Ling
Analyzing app conversion rates has never been…
Get insights on how to analyze app conversion rate in a faster and more efficient way with App Radar…
Elena Wibmer
How to use competitor’s creatives for your app creative…
Follow our recommendations on how to get inspired by competitors' creatives and share them with your team. …
Elena Wibmer
How to Use TikTok Ads to Boost Your Mobile Game…
Are you looking for a way to reach a wider audience for your mobile game? Good news, TikTok could be the perfect platform for you! In fact, TikTok ads prove to be the most efficient for mobile games compare to other app categories. In this article, you will learn how to benefit from advertising your mobile…
Thomas Kriebernegg
Ultimate Guide for NFT App Marketing Strategy in…
Find out how to develop NFT app marketing strategy to promote your NFT…
appradar
10 App Launch Email Examples and Why They…
Learn about different types of app launch emails and how to design a successful mobile app launch announcement email.…
Iryna Lukashuk
A Full Facebook Marketing Guide for App Marketers and…
Learn how to market your app on Facebook.
appradar
Turn unified User Acquisition insights into actions with App…
Learn about new release - how to benefit from connecting Apple Search Ads to App…
Thomas Kriebernegg
Mobile app news Q2 2022: what app industry is facing…
Not having time to recover from the last year’s pandemic, the global economy is again hit by a crisis. However, despite economic instability, the app industry is still growing, although facing some challenges too. Let’s look back to Q2 in 2022 and sum up all the industry’s major changes and news. Mobile Gaming News Q2…
Iryna Lukashuk
App Competitor’s analysis of creative assets with App…
For every second user, the app store aesthetic is a key factor in whether to download an app. The reason is simple: creatives drive emotions, and emotions drive decisions. To create catchy creatives, app marketers usually start by conducting app visual competitor analysis. As we already described in our previous article, App Store Aesthetic: competitor…
Elena Wibmer
Best Money Saving Apps
App Radar team looked at the app downloads of money saving apps during economic uncertainty to identify correlations for their…
Grete Ling
Google Play Store changes, updates and app marketing…
As Google is developing quickly, new changes are rolling out every year. 2022 was not an exception and rather the year of significant changes on the backend side and security policy. In this article, we will guide you through the major changes that Google introduced in 2022 and their impact on the app marketers’ and…
Iryna Lukashuk
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