Google Play StoreUpdated on July 24, 2026

Google Play screenshot sizes 2026: requirements for every Android device type

Google Play screenshots are the store listing images that show an app's real interface on its Play Store product page. Google Play accepts up to 8 screenshots per device type, in JPEG or 24-bit PNG format, with each side between 320 px and 3,840 px and a file size limit of 8 MB per image.

Google Play app screenshot sizes and guidelines- article by App Radar

The requirements changed more in the past year than in the five before it: Android XR joined the device list with its own 8:5 format, and featuring eligibility now depends on screenshot count and resolution, not just content quality. An old asset set can quietly disqualify your app from promotional placements.

Below are every current requirement for screenshots, feature graphics, and preview videos, plus how to update them in Play Console. All specs verified against Google Play Console Help documentation in July 2026, with conversion guidance from SplitMetrics creative testing.

TL;DR

  • Google Play screenshot formats allowed: Google Play accepts app screenshots in JPEG or 24-bit PNG format with no alpha transparency, at a maximum file size of 8 MB per screenshot.
  • Google Play screenshot dimensions requirements: every side must measure between 320 px and 3,840 px, and the long side can’t exceed twice the short side. The recommended Android phone screenshot size is 1080 x 1920 px.
  • Number of Google Play screenshots: Google Play requires a minimum of 2 screenshots to publish an app and allows a maximum of 8 screenshots per device type (phone, tablet, Chromebook, Wear OS, Android TV, Android XR).
  • Play Store featuring rules: apps need at least 4 screenshots at 1080 px resolution or higher to qualify for promotional placements; games need at least 3 landscape screenshots at 1,920 x 1,080 px.
  • Feature graphic requirements: a 1,024 x 500 px feature graphic banner is mandatory for every store listing and doubles as the preview video cover.
  • Google Play app icon requirements: the app icon must be 512 x 512 px, in 32-bit PNG format with alpha, at a maximum file size of 1024 KB.
  • New Android XR screenshots in 2026: Android XR listings on Google Play take 4 to 8 screenshots at an 8:5 aspect ratio, with 3,840 x 2,400 px recommended.

What are the Google Play screenshot requirements in 2026?

Google Play screenshot requirements set four hard rules for every device type:

  • JPEG or 24-bit PNG format with no alpha transparency
  • Each side dimensions need to be between 320 px and 3,840 px
  • A maximum file size of 8 MB per image, and a long side no more than twice the length of the short side.
  • Screenshots must show the actual in-app experience – Google Play rejects device frames, misleading visuals, and imagery that doesn’t reflect real UI

The table below summarizes all Play Store screenshot sizes by device type.

Device typeAspect ratioSizeNumber of images
Phone9:16 portrait or 16:9 landscape320 - 3,840 px per side; 1080 x 1920 px recommended2 - 8
7-inch tablet9:16 or 16:91,080 - 7,680 px per sideUp to 8; 4 for featuring
10-inch tablet9:16 or 16:91,080 - 7,680 px per sideUp to 8; 4 for featuring
Chromebook16:9 recommended1,080 - 7,680 px per sideUp to 8
Wear OS1:1 squareMinimum 384 x 384 px1 - 8
Android TV16:9Minimum 1,920 x 1,080 px1 - 8
Android AutomotivePortrait and landscape800 x 1,280 px portrait; 1,024 x 768 px landscape2 portrait + 2 landscape
Android XR8:51,920 x 1,200 px minimum; 3,840 x 2,400 px recommended4 - 8

Source: Google Play Console Help, July 2026.

App screenshots also play a big role in Google Play app store optimization.

What changed in Google Play screenshot requirements recently?

Three things are new compared to last year’s requirements:

  • Android XR joined the device list – the first new screenshot slot in years, and the only one in the store using an 8:5 aspect ratio.
  • Featuring eligibility is now tied to screenshot count and resolution: at least 4 screenshots at 1080 px or higher for apps, 3 landscape for games.
  • Spatial video became available for XR listings – 360-degree, 180-degree, and 3D stereoscopic formats hosted on YouTube.

How many screenshots can you upload to Google Play?

Google Play requires a minimum of 2 screenshots to publish an app and accepts up to 8 per device type. Here are the exact limits:

  • Minimum to publish: 2 screenshots.
  • Maximum per device type: 8 screenshots (phone, 7-inch tablet, 10-inch tablet, Wear OS, and Android TV each have their own upload slots).
  • Maximum in total: up to 40 screenshots on one store listing if your app supports all five device types.
  • Featuring requirement for apps: at least 4 screenshots at 1080 px or higher, including one 16:9 landscape screenshot of at least 1,920 x 1,080 px.
  • Featuring requirement for games: at least 3 landscape 16:9 screenshots at 1,920 x 1,080 px or higher.

Two screenshots are enough to publish, but not enough to get featured. Google will only consider your app for featuring and other promotional placements if you meet the higher thresholds above, so treat 4 high-resolution screenshots as your working minimum.

app search results in google play store
Play Store vs Apple App Store search result examples

Most potential users will see app screenshots once they land on the store listing page. But the screenshots can appear directly in the search results as well (when someone looks for an app through the search bar) or if your app gets featured and recommended by the Play Store.

What are the Google Play screenshot sizes for each device type?

Google Play screenshot sizes differ by device class. Upload screenshots for every device type your app supports – without them, your app doesn’t show up properly in searches made from those devices.

Phone screenshot size

  • Recommended size: 1080 x 1920 px portrait or 1920 x 1080 px landscape.
  • Allowed range: 320 to 3,840 px per side, within the 2:1 ratio rule.
  • Why 1080p: text stays readable on the store page and the file stays under the 8 MB limit.

Tablet and Chromebook screenshot sizes

  • Size range: 1,080 to 7,680 px per side, for both 7-inch and 10-inch tablets.
  • Aspect ratio: 16:9 landscape or 9:16 portrait; landscape works best for Chromebooks.
  • Count: up to 8 per tablet size; you need at least 4 per size to qualify for tablet featuring.

Wear OS screenshot size

  • Format: 1:1 square, minimum 384 x 384 px.
  • Count: at least 1 for a watch listing, up to 8.
  • Restrictions: no device frames, no added text, no transparent backgrounds.
  • Tip: if your app has Tiles, include a screenshot of them – people browsing watch apps want to see the actual watch screens.

Android TV screenshot size and TV banner

  • Screenshot: 16:9, minimum 1,920 x 1,080 px; at least 1 is required before a TV app can publish.
  • TV banner: a separate, mandatory asset at exactly 1,280 x 720 px, JPEG or 24-bit PNG. Google Play Console won’t publish a TV listing without it.

Android Automotive screenshot sizes

  • Portrait: at least 2 screenshots at 800 x 1,280 px.
  • Landscape: at least 2 screenshots at 1,024 x 768 px.
  • Note: requirements vary by app category – check the category notes in Google Play Console before submitting.

Android XR screenshot size (new)

  • Count: 4 to 8 screenshots.
  • Aspect ratio: 8:5 – no other Google Play device type uses this format.
  • Resolution: 3,840 x 2,400 px recommended, 1,920 x 1,200 px minimum.
  • Video option: XR listings also support spatial video hosted on YouTube – 360-degree, 180-degree, and 3D stereoscopic.

Building for both stores? Check the iOS app screenshot guide for Apple’s requirements.

Where do screenshots appear in Google Play?

Google Play shows your screenshots in three places: the gallery on your store listing, the enlarged view when a user taps a screenshot, and – for some searches – directly in the search results next to your app’s name.

The search results placement is the one that matters most, because many users decide whether to tap based on those first screenshots, before they ever open your listing.

Put your strongest screenshots first and use the later slots for secondary features – the deeper someone scrolls, the more convinced they already are.

What size is the Google Play feature graphic (Play Store banner)?

The Google Play feature graphic is a 1,024 x 500 px banner, and every store listing must have one. It appears in browse sections of the Play Store and serves as the cover image for your preview video.

The rules are strict: 1,024 x 500 px exactly, JPEG or 24-bit PNG with no alpha transparency. Keep the focal point centered so edge cropping doesn’t cut it off, and avoid pure white, black, or dark gray backgrounds.

Promotional text is the most common rejection reason. Words like “Best,” “#1,” “Top,” “New,” “Free,” or download-count claims will get a feature graphic refused. And since the feature graphic becomes your video thumbnail the moment you add a preview video, a text-heavy design turns into an unreadable cover.

One naming clarification, since people search for “Play Store banner size” and mean two different things: the 1,024 x 500 px feature graphic that every listing needs, and the 1,280 x 720 px Android TV banner that only TV listings need.

What are the Google Play app preview video requirements?

Google Play preview videos run through YouTube: you paste a video URL into your listing instead of uploading a file. Four conditions decide whether the video actually plays on your listing:

  • The link must point to one YouTube video – not a playlist, not a channel.
  • The video must be set to public or unlisted. Private videos won’t play.
  • Ads and monetization must be turned off.
  • The video must be embeddable and free of age restrictions.

On content, Google recommends that at least 80% of the video shows the real app experience rather than intro animations or branding. Keep it between 30 seconds and 2 minutes, and make the first 5 seconds carry the message – where Google Play autoplays video, it plays muted, so the opening has to work without sound.

app preview video in google play
Example of store listings with and without a preview video

A good preview video is worth the effort: SplitMetrics creative testing puts the conversion lift from a well-made video at 15 to 25%.

What other Google Play image requirements should you know?

Beyond screenshots, the feature graphic, and the video, two more assets have fixed rules.

App icon requirements

The Google Play app icon is a 512 x 512 px, 32-bit PNG with alpha transparency, capped at 1024 KB. Upload it as a full square: Google Play rounds the corners and applies circular masking itself, so a pre-rounded icon comes out double-cropped.

On content, icons can’t carry badges., icons can’t carry badges, ranking claims, or price text – Google rejects icons that try to work as ads.

Short description

The short description sits next to your visuals with an 80-character limit, and Google Play indexes it for keywords. Write it as metadata that sells, not as a slogan.

How do you make Google Play screenshots that convert?

High-converting Google Play screenshots follow one rule above all – show the app’s real value in the first three frames. Most store visitors never scroll past the third screenshot, so the opening sequence has to communicate what the app does, why it’s worth having, and what it looks like in use.

Within those frames, a few tactics keep proving themselves across the listings SplitMetrics analyzes:

  • Stick to one feature per screenshot. A screen that argues three points at once communicates none of them at gallery size.
  • Write captions under 10 words, phrased as benefits rather than feature names, in text large enough to read at thumbnail scale.
  • Use real UI. Authentic interface builds trust and keeps the listing compliant with Google Play policy – mockups risk rejection.
  • Localize the captions, not just the description. Screenshot text should change with each market’s language, and custom store listings let you run different creative per country.

You often don’t need to build these by hand – purpose-built screenshot tools handle the resizing, captioning, and device-frame work for every slot in one pass.

Google Play’s built-in Store Listing Experiments run free A/B tests on screenshots, icons, and the feature graphic, directly against your live traffic.

Apps that retest their screenshots quarterly see 20 to 30% higher conversion rates than apps refreshing once a year (according to Appalize ASO benchmarks, 2026). Screenshots are not just a launch asset, but also a testing surface.

How do you update screenshots in Google Play Console?

Screenshot updates happen in Google Play Console, and the process takes minutes:

  1. Open Google Play Console and go to Store presence, then Main store listing.
  2. Select the locale you want to edit.
  3. Scroll to the device section (phone, tablet, Wear OS, TV) and remove the outdated images.
  4. Upload the new set – the console validates format, aspect ratio, and size limits on the spot.
  5. Save. Changes go through Google’s review and usually reach the live listing within 24 hours.
google play console main store listing overview
Main store listing upload screenshots section in Google Play Console

One thing teams regularly miss – update every locale you localize for. A screenshot swap applied only to the default language leaves old creative running in every other market.

What do good Google Play screenshots look like?

Five listing styles keep showing up among top-grossing Android apps, each solving the first-three-frames problem in a different way. Here’s what each one does well.

Candy Crush Saga

candy crash saga google play app screenshots
Source: Google Play Store

Candy Crush Saga focuses its screenshots on the gameplay experience. The screenshots are colorful and paired with key messages that support the main screens.

Netflix

netflix google play app screenshots
Source: Google Play Store

Netflix shows its popular screens and tries to communicate the variety of watching options it offers. The app uses branded colors in the background and many messages to deliver its main features.

Udemy

udemy google play app screenshots
Source: Google Play Store

Udemy does an excellent job with its screenshots, starting with an extensive and inspirational message that flows into specific benefits. The screenshots highlight the in-app screens and outcomes of using their learning platform.

Booking.com

booking.com google play app screenshots
Source: Google Play Store

Booking uses a story style to guide the users through all phases of travel. It reinforces its main app features with strong messages that are easy to understand and follow.

Headspace

headspace google play app screenshots
Source: Google Play Store

Headspace connects its screenshots into one panorama, which gives the gallery a single controlled message and a much larger canvas for design.

What else you should know about Google Play screenshots

What is the minimum screenshot size for Google Play?

The minimum Google Play screenshot dimension is 320 px on the short side, and the maximum is 3,840 px on the long side. The long side also can’t exceed twice the short side. Google Play Console enforces these limits at upload – an image outside the range is rejected with an error before it ever reaches your listing, so there’s no risk of a wrong-sized screenshot going live.

What screenshot sizes does Google Play require for 7-inch tablets?

Google Play accepts up to eight 7-inch tablet screenshots in JPEG or 24-bit PNG, up to 8 MB each, in 16:9 or 9:16 aspect ratio, with each side between 1,080 px and 7,680 px. The same rules apply to 10-inch tablet screenshots, which have their own separate upload slot. If you skip tablet screenshots entirely, tablet users see your phone assets stretched, and a poor first impression on a large screen.

Do screenshots affect featuring on Google Play?

Screenshots are a direct featuring requirement. Google Play only considers apps for featuring and promotional placements when the listing has at least 4 screenshots at 1080 px or higher, including one 16:9 landscape image of at least 1,920 x 1,080 px; games need at least 3 landscape screenshots at that resolution. Screenshot count is the entry check and editorial teams then judge content quality, so compliant sizes get you considered, not picked.

What happens if my preview video is age-restricted or monetized?

An age-restricted or monetized YouTube video silently breaks the preview. Google Play won’t show an error, the video simply doesn’t play on your listing. Turn off ads in YouTube Studio and remove the age restriction, or upload a clean listing-only version of the video and use that URL instead.

Are device frames allowed in Google Play screenshots?

Device frames are discouraged in phone and tablet screenshots and fully prohibited in Wear OS screenshots. Beyond the policy risk, frames cost you pixels. At gallery thumbnail size, a bezel border shrinks the actual UI by a quarter or more, making captions and interface details harder to read.

Can Google Play screenshots include taglines or badges?

Short benefit captions on screenshots are standard practice and allowed. Award badges, ranking claims, price messaging, and words like “Best” or “#1” are not – and the ban applies across every locale of your listing, so a compliant English set with promotional taglines in localized versions can still get flagged during review.

What are the Android XR screenshot requirements?

Android XR listings on Google Play need 4 to 8 screenshots at an 8:5 aspect ratio, with a recommended resolution of 3,840 x 2,400 px and a minimum of 1,920 x 1,200 px. Android XR is the platform behind headsets such as Samsung’s Galaxy XR, and its listings additionally support spatial video – 360-degree, 180-degree, and 3D stereoscopic formats hosted on YouTube.

Do you need different screenshots for tablets and Chromebooks?

Tablets and Chromebooks share the same 1,080 to 7,680 px size range but have separate slots in Google Play Console, and each deserves real large-screen captures rather than stretched phone images. Google Play ranks large-screen-optimized apps higher in search on those devices, so dedicated tablet and Chromebook assets support visibility, not just conversion.

How do custom store listings affect screenshots?

Custom store listings let you run up to 50 alternative versions of your Google Play listing, each with its own screenshots, targeted by country, pre-registration state or install state. Every variant follows the same screenshot specs as the main listing. Custom store listings can also get their own unique URLs, which makes them useful landing pages for ad campaigns that need matching creative.

Closing thoughts on Android screenshot requirements

Google Play screenshot requirements in 2026 come down to a compact rulebook:

  • JPEG or 24-bit PNG
  • 320 to 3,840 px per side
  • up to 8 per device type
  • 8 MB each
  • the device-specific formats for tablets, Wear OS, Android TV, Android Automotive, and the new Android XR.

The specs get you published, but the featuring thresholds of 4 screenshots at 1080 px or higher are where compliance starts paying back.

Screenshots are one part of app store optimization. Pair them with a keyword strategy, and revisit both quarterly – the store changes, and your listing should change with it.

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slika ivan Žgela
Ivan Žgela
SEO and Lead Content Manager
Ivan leads organic growth strategy across the SplitMetrics and App Radar brands. With 10+ years in SEO, content marketing and mobile app industry, he specializes in turning technical app growth topics into search-driven content that reaches mobile marketers, UA managers, and growth teams.
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