On the Radar
See how to grow your app, evolve your marketing, what's new in the app industry and stay in the loop on updates from App Radar.

App Keyword Optimization • April 30, 2026
How to do ASO keyword research and win in app stores (at enterprise…
App Store Optimization is the process of optimizing your app to appear high in relevant search results. There’s huge competition in the app stores making it quite difficult to get the attention of potential customers. Thus, a high ranking in app store search results is significant for receiving organic downloads. The first step is researching your app keywords.…

App Store Optimization Basics • April 29, 2026
What Is App Store Optimization (ASO)? The Most Actionable Guide for…
App Store Optimization (ASO) is the process of improving app visibility within the app stores and increasing app conversion rates. The major app stores are App Store for iOS and Google Play for Android. In addition to ranking high in the app store search results, ASO also focuses on click-through rate…


App Store Optimization Basics • April 28, 2026
ASO ranking factors in 2026: how the App Store and Google Play actually rank…
Your app store rank is determined by several components in accordance to the user search query and keywords used in the app store listing metadata.…


Mobile app development, Mobile app games • April 22, 2026
The best mobile game engines for iOS and Android in…
The complete list of the best game engines and development platforms.…


App Growth, ASO • March 17, 2026
Ultimate ASO Checklist
Get the exact step-by-step framework top publishers use to master app visibility on the App Store. Key items include:– Keyword research to capture high-intent traffic.– Optimizing the app title, description, and icon.– Choosing the most relevant categories.– Gathering and managing user reviews.– Tracking performance metrics. We have prepared a comprehensive list of questions designed to guide every ASO professional when working on their mobile app…


App Localization • September 30, 2025
iOS App Product Page Localization: How to Use it the Right Way to Improve…
App Store product page localization means adapting text and visuals to a market’s language and culture so the page feels local and relevant. It also requires meeting Apple’s technical and policy guidelines for iOS product pages. This article explains what matters most for App Store localization and how to apply it in practice to effect…

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iOS App Store Optimization • September 22, 2025
App Store Product Page: 15 Elements That Impact Your ASO and iOS App…
Because Apple cares about associating themselves with high-quality products, they won’t just let anyone publish apps onto the App Store. You’ll have to follow App Store’s guidelines if you want your app to succeed there.…


iOS App Store Optimization • September 8, 2025
How to Win with ASO in the App Store: A Complete Guide to Grow Your iOS App in 2025 and…
App Store optimization (ASO) is the cornerstone of success on Apple’s App Store. It drives organic visibility and improves conversion rates, directly impacting the effectiveness of all your user acquisition efforts. As the App Store evolves, ASO strategies must evolve with it. ASO for the App Store requires a unique approach. Apple’s algorithm works differently…


iOS App Store Optimization • September 4, 2025
App Name for iOS Apps: How to Optimize Your App Title For More Downloads and High-Impact…
Your app’s name is also its brand name. This is how people will recognize your app and the words they’ll use when they tell other people about your app.…


iOS App Store Optimization • September 1, 2025
App Store Ranking Factors: How to Grow Your iOS App (Updated With 2025…
Ranking high for relevant keywords allows your target audience to discover your app. And the more easily people can find your app, the more downloads your app will get. But first, you have to understand how the Apple ranking algorithm works.…


Google Play Store, Mobile app games • August 26, 2025
Top 10 Most Downloaded Games in Google Play Store (July 2025…
Curious about which mobile games dominate the Play Store charts? With data from App Radar, you can see exactly which titles Android users are turning to the most. Below you’ll find the top 10 most downloaded games as of July 2025 — complete with their genres, short overviews, and the studios that brought them to…


Google Play Store • August 21, 2025
Google Play Screenshot Sizes, Requirements and Guidelines Android App Owners Need to Follow in…
Google Play screenshots are more important now because of the Play Store's redesign. App screenshots are shown above the fold. As a result, people's attention get drawn more easily to the app screenshots. We're covering quickly why screenshots are important and then moving onto the Android app screenshot sizes you need to follow.…

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