On the Radar

See how to grow your app, evolve your marketing, what's new in the app industry and stay in the loop on updates from App Radar.
app marketing trends 2019
Top 5 App Marketing Trends for 2019
We gathered 5 app marketing trends that will help you make your app stand out from the crowd in 2019. Check them…
app marketing trends 2019
app store optimization free guide
App Store Optimization (ASO) Guide for Mobile Games (iOS & Google…
Getting more users for your mobile games is crucial for your success. Learn how to master App Store Optimization and boost your iOS & Google Play…
app store optimization free guide
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Paid vs. Organic Mobile User Acquisition – A…
How does user acquisition for mobile apps and games work? We cover two most common ways of growing your user base: organic and paid user acquisition, and give you an overview and inspiring tips on how to attract more…
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iOS 12: What does it mean for App…
iOS 12 has arrived and it’s time to get to know it. What changed? How can help your app or game’s…
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3 Game Growth Strategies Developers Need to…
The creators of Fun Run managed to grow their mobile game to over 1 million downloads - all organic! Check out the growth hacks they…
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App Metrics: How to Measure Your ASO Success…
Want to see the big picture of your app store performance? Here’s a feature which combines visibility and app metrics in one…
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app marketing terms
6 Basic Mobile App Marketing terms for User Acquisition…
One of the biggest challenges for app developers is commonly the part after creation. Marketing an app in an efficient way is crucial for a successful business. Here’s a guide to get you started with app advertising strategies and payment…
app marketing terms
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How To Optimize Your ASO Keyword Strategy
About 67% of app downloads come from organic app store search. Having a good keyword set implemented is crucial. This post contains some useful tips on how to optimize your ASO keyword strategy for App Store. (including free infographic with hot tips for your App Store keyword…
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The Ultimate Guide for App Store…
Screenshots are effective tools to convincing visitors on your app page. Here is a useful guide for perfect app store screenshots that drive…
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Differences in iOS & Android ASO You Need to Know (Google Play vs. App…
Both are stores for purchasing mobile apps. But Google Play and Apple App Store have their differences. It is crucial to know which they are in order to plan your ASO…
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