On the Radar
See how to grow your app, evolve your marketing, what's new in the app industry and stay in the loop on updates from App Radar.
iOS App Store Optimization • September 8, 2025
How to Win with ASO in the App Store: A Complete Guide to Grow Your iOS App in 2025 and…
App Store optimization (ASO) is the cornerstone of success on Apple’s App Store. It drives organic visibility and improves conversion rates, directly impacting the effectiveness of all your user acquisition efforts. As the App Store evolves, ASO strategies must evolve with it. ASO for the App Store requires a unique approach. Apple’s algorithm works differently…
iOS App Store Optimization • September 4, 2025
App Name for iOS Apps: How to Optimize Your App Title For More Downloads and High-Impact…
Your app’s name is also its brand name. This is how people will recognize your app and the words they’ll use when they tell other people about your app.…
iOS App Store Optimization • September 1, 2025
App Store Ranking Factors: How to Grow Your iOS App (Updated With 2025…
Ranking high for relevant keywords allows your target audience to discover your app. And the more easily people can find your app, the more downloads your app will get. But first, you have to understand how the Apple ranking algorithm works.…
Mobile app games, Google Play Store • August 26, 2025
Top 10 Most Downloaded Games in Google Play Store (July 2025…
Curious about which mobile games dominate the Play Store charts? With data from App Radar, you can see exactly which titles Android users are turning to the most. Below you’ll find the top 10 most downloaded games as of July 2025 — complete with their genres, short overviews, and the studios that brought them to…
Google Play Store • August 21, 2025
Google Play Screenshot Sizes, Requirements and Guidelines Android App Owners Need to Follow in…
Google Play screenshots are more important now because of the Play Store's redesign. App screenshots are shown above the fold. As a result, people's attention get drawn more easily to the app screenshots. We're covering quickly why screenshots are important and then moving onto the Android app screenshot sizes you need to follow.…
Monetization • August 8, 2025
Google Play and App Store Fees: List of Costs That App Owners Pay in…
Most of the app stores take a commission on paid apps and in-app purchases that they list in their stores. Let's take a look of Apple App Store fees, Google Play Store fees and compare fees for some other bigger app stores as…
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iOS App Store Optimization • August 7, 2025
App Store Preview Video for iOS Apps: Key Requirements, Guidelines and ASO…
The iOS app preview video is a maximum 30 second clip that shows users what your app is about. You can have up to 3 videos, but it’s best practice to just have one great video. Preview videos are great for super interactive apps, especially games. They’re also important for paid apps. People always want to try before they buy. A video is the perfect chance to give them that opportunity.…
Google Play Store • August 6, 2025
Google Play Store Listing Experiments: How to Run Native A/B testing for Android Apps for…
Google Play Store Listing Experiments is a built-in A/B testing tool within Google Play Console. This feature allows app publishers and marketers to test for free different versions of their app’s store listing elements – such as icons, screenshots, and descriptions – using actual Google Play traffic. Store Listing Experiments help you discover which creative…
iOS App Store Optimization • July 30, 2025
iOS app icon sizes, requirements and guidelines (with Apple WWDC 2025…
Before you can publish your app, you are required to provide a high-res app icon. It’s crucial that you put the time and effort into designing a great app icon because it will become the main representation of your app. Users will see it on the App Store, on their mobile devices, and on all of your marketing campaigns. It's an extremely important App Store visual.…
Analytics • July 29, 2025
12 Best Mobile Measurement Partners (MMPs) to Consider for Your Mobile App Attribution in…
Learn about the most popular mobile attribution platforms.
Apple App Store • July 28, 2025
App Store Screenshot Sizes, Guidelines and Requirements for iOS apps (2025…
When publishing an app in the Apple App Store, you are required to provide app screenshots. The screenshots are shown in your App Store listing and play a huge role in driving more downloads. In addition to being nicely designed, your iOS app screenshots have to follow Apple's guidelines and size requirements.…
iOS App Store Optimization, App Keyword Optimization • September 10, 2025
App Store Keywords Optimization: How do iOS Apps Win in 2025 and…
App Store keywords are specific words or phrases that make a mobile app visible in organic search results. Users discover apps by entering these search terms, making strategic keyword research and implementation essential for optimizing an iOS app’s visibility. This process is a fundamental part of app store optimization (ASO). After reading the article, you…
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