On the Radar

Learn how you can enhance your app marketing with Open AI…

In 2022, App Radar has released 34 customer facing features that were met with huge excitement and appreciation from our users. Let's talk about the most impactful new features of the…

Get a clear picture of your app's organic visibility rate with App Radar's latest release of Search Visibility Score widget.…

Want to attend the most important app marketing and app development conferences in 2023? Here’s a list of all upcoming mobile app events to watch out for! …

It’s no secret that the app market is constantly evolving. Every year, new trends emerge, and old ones die out. While 2023 may be a challenging year for many businesses due to economic instability, the app industry should not be discouraged. There is still potential for your app’s success, and the following trends can help…

Custom Product Pages (CPPs) are different versions of your main product Page in App Store. Learn how to use CPPs to optimize your user journey for iOS users.…

Learn how to use app competitor's keywords and metadata to unleash their ASO strategies.…

In 2021, iOS 15 was launched at the World Wide Development Conference (WWDC) and with it came a handful of new features. One of these was Product Page Optimization (PPO) – a native A/B testing tool to boost app marketing efforts.  Apple’s Product Page Optimization received a lot of noise and was announced as a…

A/B testing for mobile apps is one of the most powerful methods for pushing your app’s performance and visibility. The logic and goal behind this concept are simple – by testing different app elements, you should be able to find the best-performing metadata and creative assets. Google Play offers an A/B testing feature called Store…

Learn how to optimize app for Huawei AppGallery knowing the main ranking factors.…

Learn how to create a successful ecommerce app with our tips.…

Take a look at data analysis of money management apps to identify trends that you can use for your app marketing strategy.…