On the Radar

See how to grow your app, evolve your marketing, what's new in the app industry and stay in the loop on updates from App Radar.
Apple App Store News 2021
What’s new for iOS apps on the App Store? (2021…
Keep up to date with the Apple App Store news and their impact on your app store…
Apple App Store News 2021
Apple Search Ads Chinese App Store
Accessing China – with iOS Search Ads in Apple App…
In June 2021, Apple announced launching Apple Search Ads in mainland China.…
Apple Search Ads Chinese App Store
App Store Testing
App Store Testing: 6 Steps to Experiment
App store testing or mobile A/B testing allows you to create a well-converting app store listing. Find out which are the 6 steps to start…
App Store Testing
Teaser App Localization Portuguese
Mobile App Portuguese Localization – Why and How to Do…
Learn how to localize your metadata and creatives in your app store listing for Portuguese-speaking countries, including Brazil and Portugal.…
Teaser App Localization Portuguese
Google Play Policy Changes App Store Listing Impact
Google Play Policy Changes, impact on ASO (November…
Google Play Store guidelines and policies are being updated in 2021. The focus is strongly shifting to in-app experience and on improving app quality and…
Google Play Policy Changes App Store Listing Impact
App Downloads & Download Trends
How to Easily Get App Market Insights
Competitor analysis is a must, but understanding the whole app market will help you plan your next steps, and boost your app…
App Downloads & Download Trends
Teaser Asa Blog
5 Free Sources to Master App Advertising
Looking to start with app advertising? Here’s five free sources to get you…
Teaser Asa Blog
App Analytics Tools
18 Analytics tools to consider for mobile apps…
As app marketers, we gather, measure and analyze various data points to improve the performance. Here's 18 tools to consider for your mobile app…
App Analytics Tools
Apple And Google Store Fees Explained
Google Play Store and Apple App Store fees, (+12 other…
Most of the app stores take a commission on paid apps and in-app purchases that they list in their stores. Let's take a look of Apple App Store fees, Google Play Store fees and compare fees for some other bigger app stores as…
Apple And Google Store Fees Explained
Clubhouse App Store Growth Analysis
App store analysis of audio-only social app Clubhouse (Jan…
Clubhouse has been rallying the Apple App Store since April 2020. With less than a year, it's evaluated at $1 billion. Let's take a look of its global…
Clubhouse App Store Growth Analysis
App User Acquisition Tips
User acquisition 101: Tips for new UA…
Looking to build out an effective user acquisition strategy? This guest post from Adjust offers 4 helpful tips to get you…
App User Acquisition Tips
Launching In App Stores
How to successfully launch in app stores?
This article points out what you can do to have a successful start in app stores. Focus on app store marketing that helps you rank high from the…
Launching In App Stores
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