On the Radar

See how to grow your app, evolve your marketing, what's new in the app industry and stay in the loop on updates from App Radar.
Google Play Policy Changes App Store Listing Impact
Google Play Policy Changes, impact on ASO (November…
Google Play Store guidelines and policies are being updated in 2021. The focus is strongly shifting to in-app experience and on improving app quality and…
Google Play Policy Changes App Store Listing Impact
App Downloads & Download Trends
How to Easily Get App Market Insights
Competitor analysis is a must, but understanding the whole app market will help you plan your next steps, and boost your app…
App Downloads & Download Trends
Teaser Asa Blog
5 Free Sources to Master App Advertising
Looking to start with app advertising? Here’s five free sources to get you…
Teaser Asa Blog
App Analytics Tools
18 Analytics tools to consider for mobile apps…
As app marketers, we gather, measure and analyze various data points to improve the performance. Here's 18 tools to consider for your mobile app…
App Analytics Tools
Apple And Google Store Fees Explained
Google Play Store and Apple App Store fees, (+12 other…
Most of the app stores take a commission on paid apps and in-app purchases that they list in their stores. Let's take a look of Apple App Store fees, Google Play Store fees and compare fees for some other bigger app stores as…
Apple And Google Store Fees Explained
Clubhouse App Store Growth Analysis
App store analysis of audio-only social app Clubhouse (Jan…
Clubhouse has been rallying the Apple App Store since April 2020. With less than a year, it's evaluated at $1 billion. Let's take a look of its global…
Clubhouse App Store Growth Analysis
App User Acquisition Tips
User acquisition 101: Tips for new UA…
Looking to build out an effective user acquisition strategy? This guest post from Adjust offers 4 helpful tips to get you…
App User Acquisition Tips
Launching In App Stores
How to successfully launch in app stores?
This article points out what you can do to have a successful start in app stores. Focus on app store marketing that helps you rank high from the…
Launching In App Stores
App Store Videos Google Play Apple App Store
Differences for app videos on Google Play Store and Apple App…
Let's explore the requirements for your app video in the two app stores. Although named differently, the idea of showcasing your apps’ functionality is the same for Promo Video on Google Play Store and for App Previews on Apple App…
App Store Videos Google Play Apple App Store
App Trends App Marketing 2021
App trends 2021 – what should app marketers focus…
Read our predictions for how app marketing will evolve in continuously uncertain times. We look into most popular app store categories, app user tracking, changes in app user search and behavior, and…
App Trends App Marketing 2021
Teaser-xmas
How to Get Your App Ready for Christmas
Knowing that Christmas is the most consumption-intensive time of the year, you should definitely ensure that your app is ranked well in app stores. We show you how to get your app ready for Christmas in 4 easy steps in this article. Check it…
Teaser-xmas
App Store Listing Localization Germany App Radar
Mobile app localization for German – how and why to do…
Learn how to succeed in German-speaking markets with your app or…
App Store Listing Localization Germany App Radar
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